A vision statement is a statement of a desired outcome that a person hopes to be able to achieve. The purpose of a vision statement is to define in advance what a person wants to happen and what it will be like when they succeed in meeting their goal. Vision statements should be long-term goals that span across several years. Experts recommend vision statements to be made for goals that a person would like to achieve in five to ten years or even longer. When determining a vision statement a person should consider not only the targeted outcome but also the date in which the goal should be achieved.
Vision statements can vary in size. A vision statement can be a brief sentence or it can be a longer more in depth overview of future desired results. Ultimately, the goal is to allow a person to picture the future if they meet the goal. This mental image of the target should act as incentive to continue working towards the goal. A vision statement should be written in the present tense as if the goal has been achieved. It should also be a goal that is inspiring and holds an emotional connection for the person.
Once established, it is important to share the vision statement with others. Periodically it might be necessary to change or update a vision statement based on changes in life circumstances or goals. Since vision statements have a long-term goal it is not necessary to revisit a vision statement on a daily or weekly basis.