Canada and Potato Chips
Paper Masters will write on any bizarre topic for your business or MBA course that you need done. Professor's often try to stretch your mind by assigning topics that are obscure and difficult to research. What you see here is an example of such a business topic. If you need it, our writers can write it - even if its on the potato chip market in Canada!
Your assigned country is Canada and the product to be marketed is a chips. (any potato chip and or flavors)
As businesses opt to expand internationally, it is important to understand the marketing techniques used in different countries and cultures.
You are a member of the newly established international marketing team for AIU (American Interests United), based in Hoffman Estates, IL. AIU manufactures many types of packaged food products which are currently marketed only in the USA. The company has decided to expand internationally and will start by entering one foreign country with one product.
You have been assigned to research and investigate the possibilities of doing business. Your instructor will assign both the country and the product.
The Canada and Potato Chips Research Paper will consist of a written proposal including the following sections:
- Discussion of the international marketing environment for the assigned country
- Insights on cultural concerns that need to be considered when marketing your product
- Identification of a target market and rationale for this choice
- The product to be marketed in the target country and rationale for choice
- Proposed plan for entering the new market (exporting, joint venture, or direct investment) and rationale for choice
Please add your file in a word document using APA format
Notes: A different country and product should be assigned to each person. Use the following lists of countries and products for those assignments.
COUNTRIES: Italy, Japan, Australia, Brazil, China, France, Poland, Mexico, New Zealand, Great Britain, Germany, Canada
PRODUCTS: Crisp Potato Chips; Popcorn Galore - caramel, cheese, butter flavors; Fresh Low Fat Soy Milk; Organic Wheat Crackers and Cheese; Pre-packaged low calorie cookie snack packs
When you use resources, remember to cite them in the body of the work using APA guidelines.
Related Research Paper Topic Suggestions
Ben and Jerrys Leadership - A common assignment on Leadership of Ben and Jerry's is to write a research paper on organization with a case study included. Paper Masters suggests that you compose a research paper based on the well-known case 'Ben and Jerry's Homemade Inc., A Model for Organizational Success'.
Bottled Mineral Water - Bottled Mineral Water Research Papers delve into an example of an order placed on how to promote bottled drinking water witch specific directions given.
Business Case Study On Clearwater Seafoods Income Fund - Case Study on Clearwater Seafoods Income Fund Research Papers examine a brief background discussion of Clearwater covering its product, value proposition, and factors of the analysis of the case.
Candy and Confectionery Industry - For research papers on the candy and confectionary industry.
Domino's Pizza Business Plan - A research paper on a Domino’s Pizza business plan look into the business, marketing, and service of this well known American restaurant chain.
Kellogg Corporation - Kellogg Corporation Research Papers delve into the leading company in the cereal market in the United States and their advertising strategies.
Kfc Case Study - KFC Case Study Research Papers explore Loy Weston and his experience with working with KFC and what happened when a company bought it out.
Krispy Kreme Doughnuts Inc. - Krispy Kreme Doughnuts Inc. Research Papers delve into a sample of a paper on a particular company and its competitors. Examining the competitors and Krispy Kreme's competative advantages is one way organizing a business or MBA level report on the company.
Pepsi Company - Pepsi Company Research Papers provide a case study and comparison to Coca-Cola. Custom business case studies from Paper Masters for all your academic writing needs.
Seven Eleven - Research papers on 7-Eleven examine their marketing strategies and changes over the past few decades.
Starbucks - Starbucks Research Papers explore an order placed on how a company runs its operation including employees and managers within.
Whole Foods Case Study - Whole Foods Case Study research papers analyze one of the largest grocery chains in the United States that specializes in organic foods.